The Customer Life Time Value Postulate:

  • What is one customer’s value to a business, and what should a business be ready to pay to earn the said customer?
  • It all boils down to a postulation called “Customer Life Time Value” (CLTV), which is used to narrate the estimated value of one customer, to a business.
  • It is essentially the average amount of money made over the lifespan of an average customer, discounted by future Cash Flows.
  • The higher the value, the higher the Marketing Budget can be to acquire each customer.
  • This is not only a crucial concept to understand in business, but also for investors that are looking to put money in Consumer Oriented Companies.

Reciproci is aimed to provide “traditional business” a digital omnichannel edge over their “born-digital” rivals.

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#AugmentedReality is revolutionizing #CustomerExperience!!The same tech that sent you out roaming the streets to hunt for #pokemon a few years ago is now causing massive disruptions in the online retail space. With smartphone manufacturers pushing boundaries in image processing using #ArtificialIntelligence and #machinelearning, businesses are starting to use #AR to drive more and more people to visit physical stores, thus providing an engaging solution to the recently pertinent slacking footfalls. AR can be integrated with IoT-based sensors to better capture, collate, analyse and understand Customer Behaviour, which can then be used to tailor-make their in-store experience. This way, the more time they spend at the store, the more likely they are to become loyal customers. Even in this Digital World, a well designed #Gamification experience can aid in creating a loyal customer base for a physical store, by using the power of #AR, #ai, and #ML to elevate #customerexperience. ... See MoreSee Less
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#AugmentedReality is revolutionizing #CustomerExperience!!

Businesses can use #AR to drive more people to visit physical stores, and better understand Customer Behaviour through IoT based sensors, ... #AI and #ML, to tailor-make in-store experiences, thereby enhancing #CX.

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